Server-side tracking for Shopify

Meta should see every sale you make. Once.

SuperPixel sends each Shopify purchase to Meta from the server, with one event per order. Ad blockers, iOS privacy settings and payment redirects stop hiding your conversions, and stop counting them twice.

14-day free trial. Billed through Shopify. Uninstall and the charge stops.

Example week
Orders in Shopify80
Purchases Meta saw, browser pixel only52
Purchases Meta saw, with SuperPixel80

Illustrative numbers. How big your gap is depends on your traffic, devices and checkout.

The problem

Your ads are optimising on numbers that are wrong.

Meta decides who sees your ads based on the purchases it's told about. When those numbers are off, your budget goes to the wrong people, and ROAS stops meaning anything.

Purchases go missing

A browser pixel only reports what the browser lets it report. Ad blockers, iOS privacy settings and shoppers closing the tab early all hide sales from Meta.

Purchases get counted twice

When a shopper comes back from a payment provider or reloads the thank-you page, the pixel can fire again. Meta reports more sales than you made.

Nobody can tell you which

Theme code, Meta's own channel and another tracking app can all send events at once. Support sends you in circles between Shopify and Meta.

How it works

Set up in minutes, not a week.

  1. Install from the Shopify App Store

    No theme code to edit. SuperPixel adds its own pixel through Shopify's customer events.

  2. Connect Meta and pick your pixel

    Log in with Facebook, choose the ad account and pixel. Several pixels are fine.

  3. Every paid order reaches Meta once

    Purchases are sent from the server with a stable event ID, so a repeated checkout still becomes a single purchase in Meta.

What you get

See what Meta sees.

Live events

Every event as it happens, where it was sent, and the reason when it wasn't.

Campaigns

Spend, conversions and ROAS for each of your Meta campaigns, in one place.

Revenue and funnel

Revenue, orders, average order value and where shoppers drop off.

Products

Which products bring in the revenue, and how that's trending.

Consent respected

Works with Shopify's customer privacy settings and records what each shopper consented to with every event.

Platforms

Meta (Facebook and Instagram ads): available now.
TikTok ads: coming soon.

Pricing

One plan. No setup fees.

Every feature on both. Pay monthly or save with a year.

Monthly

$29/month

Billed every month through Shopify. Cancel any time.

Both start with a 14-day free trial. Charges appear on your Shopify invoice, and uninstalling SuperPixel ends them automatically.

Start your free trial

Who's behind it

Built by one person who answers the email.

I'm Nelio, and I build SuperPixel. If your numbers look off, email me and I'll look at it with you. No ticket queue, no paid "integration package".

[email protected]